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    Chances are (85%) that you are reading this on a mobile device – a smartphone or a tablet. .

    Many websites are responsive — a web design that provides an optimal viewing and interactive experience with a minimum of pinching, panning and scrolling. But there are fundamental differences between that and a mobile first design. A responsive web design often simply hides certain objects or simplifies them for mobile users. Often the javascript and assets are still being loaded but are never seen on the mobile device.

    Conceptually the mobile first design starts with displaying a website on a mobile device rather than on a desktop. You don’t have all the fancy hover menus, sliders, flash-based animations and eye candy. Mobile first means content first.

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